Project Information
Hills and Shores
Sydney, Australia
Limited Digital Authority
How We Solved It
About the Client
Hills & Shores is a premium independent buyer’s agency helping homebuyers and investors navigate the competitive Sydney property market. With a team of experienced buyer’s advocates, they are committed to representing the buyer—not the seller—offering tailored property search, negotiation, and purchase support.
Challenge
Despite having a strong value proposition, Hills & Shores needed:
- More visibility in a crowded property market
- A consistent lead pipeline
- A digital presence that reflected their premium, trust-driven brand
- Support in establishing industry authority online
Our Approach and Solution
Meriity partnered with Hills & Shores to deliver an integrated growth strategy across SEO, Social Media, and Paid Marketing, alongside website optimisation.
Our key initiatives included:
- SEO Enhancements: Improved keyword targeting, technical fixes, and content optimisation
- Blog & Case Study Publishing: Regular, valuable content to boost authority and relevance
- Social Media Strategy: Created engaging and informative posts, including client wins, property tips, and video content
- Paid Campaigns: Launched Meta and Google ads targeting high-intent home buyers and investors
- UX Improvements: Enhanced website flow and structure for better user experience and conversions
Results
- From 69 to 400+ Monthly Traffic
- Keyword Growth: Over 200 keywords now ranking in Google (from less than 20)
- Improved Domain Authority and organic visibility
- Engaging videos and thought leadership posts amplified reach and trust
- Consistent quality lead generation from paid and organic channels
- Website performance significantly boosted through structural improvements and better content
Our business consulting programs helps to break the performance of your business down into customers and product groups so you know exactly which customers or product groups are working and which ones aren’t you can make the changes needed to get the best results
out of your business.
Client’s Feedback
Meriity has expertly managed Hills & Shores – Property Buyers' social media, SEO, and website, boosting our online presence and business growth. Their proactive, data-driven strategies and tailored solutions make them a highly recommended digital partner!